Amateur Bros is a YouTube channel started by a group of young men with the intent to bring funny, competitive and entertaining content that has a variety of content.
The goal of the project was to create branding for the channel that will represent them and their content. The branding includes a logo, website, merchandise, as well as images for social media. Each part has a cohesive design
to best promote the channel and its style.
The logo is both bold and modern. Its color palette as well
as simple shapes are eye catching. It doesn't speak to just one of the channels targeted audiences, but could fit any
of the genres. Every asset is stylized along the same theme as the logo.